Bernier Brand Building: Phase 1-Self Discovery (Continued)

Hello Hello!!!

I hope you’ve all been doing well!  I gave you a little extra time to answer the questions I listed for you in the last post.  At this point, you’ve gotten closer to the answer to the question “Who Am I?”.  I trust that you’ve done some inward digging to better understand who you are, where you come from, what makes you tick, what makes you sick, and glimpses of what makes you fabulously fierce.  So now, it’s time to delve into part two of the self-discovery phase: Leveraging people and tools to identify key components of who you are.

I actually started to do a little bit of this, this week, with the team of the UK’s Unleash, with members in their UK and Barcelona offices.  It was amazing.  Honestly, watching folks go through this process is totally my high.  So, I’m absolutely looking forward to you doing the same!

Jumping right in…

Leveraging People:

When I talk about this, what I mean is really going out and getting feedback from those in your circle.  I never get tired of highlighting my circle…let me tell you, I’ve got some pretty amazing individuals in my life who will always tell me when I’m doing well, when  I’m not doing so hot, and when I absolutely need to get my act together and get back on the fabulously fierce track!  Love them love them love them love them love them.  Yup, if I’m ever messing up, just reach out to the Aundrea Cline-Thomases and the Veronica Chapmans of my world, just to name a couple,let them know, and they’ll get on me.

Believe it or not, you’ve got your own Aundreas and Veronicas in your life.  They may not be as bold to give you feedback, even when you’re not asking for it, like these two, but you’ve got them.  What you may need to do is reach out and give them permission to give you feedback.  What do I mean?  Well, it’s really simple.  Just go out, let them know you’re actively working on your brand, investing the time and energy in yourself in this way and you need their help…their candid, open, honest help.  Then, just ask:

  • If you could only describe me in three words, what would those three words be?
  • What would you say is the absolute best thing about me?
  • What is the one characteristic about me that could be eliminated or improved?
  • What truly makes me unique from your perspective?
  • What do you think keeps me from being my very best?

Yup, seriously, go out and get it. AND DO ONLY THAT.  DO NOT:

  • React positively or negatively
  • Ask any probing questions…not yet.

This will help you avoid the chance that you might roll your eyes, suck your teeth, or give the head roll in response to any feedback your don’t necessarily agree with.  C’mon, you know how some of us can get.

Then, while your friends, coworkers, mentors, your mom (only ask her if she’s like mine and will totally tell you the truth, not just say “oh baby you’re perfect the way you are”) your siblings, your boo…etc, are pulling their thoughts together for you, I need you to dig deeper into your own personal skills and capabilities leveraging some assessments.

Leveraging Assessments:

Some folks get leary of assessments or just freak out because they think it’s about exposing things in them.  To that I put forth a REMINDER: in this phase you’re just focusing in on increasing your self-awareness….assessments help do that.

In the world of assessments and inventories, there really are so many that you can take that are credible.  The most commonly used one is the Myers-Briggs indicator which just highlights how you see the world.  In addition to this one, I’ve also taken the Whole Brain, True Colors, DiSC and Strengths Finder Assessments.  I’ve been fortunate enough to work for various organizations that covered the cost of these.  While I always encourage personal investment, I always support doing so strategically..ie finding ways to avoid having to pay directly out of pocket.  That being said there are enough assessments out there that won’t cost you too much and are still quite valuable.  So, I’m going to ask that you go out and pick up the book, Strengths Finder 2.0 by Tom Rath.  It includes a unique access code for you to take the Strengths Finder 2.0 Assessment and gives you access to the website where you can dig deeper into understanding what your resulting strengths say about you.  Do it, do it, do it.  When we come back to this, I’ll share mine….I’d love it if you’d share yours and then we’ll move into how we can leverage the feedback you get from your circle and the results of your assessment to start the second phase of self-definition.

Since we’re all in the process of just getting better and better and watching things get, as my Pastor would say, “gooder and gooder,” I hope you know that truly your best days are ahead of you.  So with that, this week’s soundtrack is Tamela Mann’s Best Days, which also happens to be the adopted theme song of Living Fabulously Fierce!  Enjoy!

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